01 Pricing
SEO packages, priced in the open
Start with the free audit, buy the full audit on its own, or hand the whole thing over on a monthly retainer. No lock-in, and every option includes the reporting that shows whether it is working. Prices in pounds, with fixed US dollar prices in brackets.
Full SEO audit
Find exactly what is holding the site back, and how to fix it.
£599($799)one-off
£599 ($799) for the report and how to fix each item, or £899 ($1,199) with the fixes done for you. Included free with any monthly retainer.
Right ifSites that dropped, migrated badly, load slowly, or have never had anyone look under the bonnet.
- Full technical audit: crawl, index coverage, redirects, structured data
- Core Web Vitals and page speed measured on real pages, not just the homepage
- Content and Search Console review: what ranks, what competes, what is missing
- A prioritised fix list, with how to fix each item
- Or £899 ($1,199): I implement the fixes and check them once they have been recrawled
- The audit file itself, yours to keep whether or not we work together again
Part-time retainer
Steady progress, one area of the site at a time.
£999($1,299)/month
Right ifBusinesses that want consistent movement without committing to a full programme.
- The full SEO audit, included, then technical health kept an eye on monthly
- Keyword research and a content map for the area being worked on
- New pages researched, written and published every month, the number agreed up front
- Existing pages rewritten and re-optimised where that beats writing new ones
- Internal linking wired properly, so pages support each other
- Monthly reporting against the plan, with the spreadsheets shared
Full-time retainer
The whole site, run as a programme.
£1,499($1,999)/month
Right ifBusinesses with a lot of services or a big catalogue, who want the entire search channel handled.
- Everything in Part-time
- A complete content map of everything you sell and every page you own
- Keyword research across every area and every English-speaking market you sell to
- A twelve-month roadmap, sequenced cluster by cluster
- More pages every month, across every area, at a consistent standard
- Custom page components hand-coded into WordPress, Elementor or Shopify
- Technical work absorbed as needed: no separate scope, no separate invoice
- Monthly call and a quarterly strategy review
Need something different? Custom quotes are available. I like to tailor the work to your needs and budget, so send me a message with what you have in mind. Content-only work is priced separately: see blog writing and SEO content writing.
02 Side by side
What is in each one
| Full audit | Part-time | Full-time | |
|---|---|---|---|
| £599 ($799) from, one-off | £999 ($1,299) /month | £1,499 ($1,999) /month | |
| Full SEO audit | Included | Included | |
| Fixes implemented | With fixes, £899 ($1,199) | ||
| Core Web Vitals and speed | |||
| Migration and redirect support | |||
| Ongoing monitoring and reporting | One follow-up | Monthly | Monthly |
| Keyword research | – | One area at a time | Every area |
| Content map of your site | – | Partial | Complete |
| Pages written and published | – | Every month | More, across every area |
| Existing pages rewritten | – | ||
| Custom page components coded | – | On request | |
| Twelve-month roadmap | – | – | |
| Quarterly strategy review | – | – |
03 Ad-hoc
Or just borrow me for a day
Not everything needs a retainer. If you have an in-house team that needs cover, a specific job that needs doing, or you just want a second opinion from someone who will tell you the truth, book time instead.
Retainers work out cheaper per day of work — the day rate exists for when a retainer would be the wrong shape.
04 The details
The questions everybody asks
What is an SEO package?
A fixed bundle of SEO work for a set monthly price. The useful ones say what gets produced each month (pages written, fixes made, reporting) rather than listing hours or vague activities.
How much does an SEO package cost?
Most legitimate UK retainers sit between £800 and £4,000 a month. Here the part-time retainer is £999 ($1,299) a month and full-time is £1,499 ($1,999). Anything far below that is usually automated reporting with little real work behind it.
Do you have SEO packages for small businesses?
Yes. The part-time retainer at £999 ($1,299) a month is built for small and local businesses: one area of the site at a time, technical health watched, and a report you can read in five minutes.
Is there a contract?
No lock-in. The full audit is a fixed price paid once. The monthly retainers run month to month and you can stop with thirty days’ notice — the reporting is built to justify the invoice or tell you to stop. Read the full terms.
Can I start with an audit and move to a retainer later?
That is the most common route. Start with the free basic audit, then the full audit if you want the detail, fix what is broken, and decide whether ongoing work is worth it. Nothing about the audit assumes you will continue, and it is included free if you start a retainer.
What is the difference between the free audit and the full audit?
The free audit is a short, plain-English read on what is generally wrong with the site. The full audit goes through everything: a crawl, Search Console, speed, structured data and content, with a prioritised list and how to fix each item. It is productised, which is why it costs less than a couple of days of my time.
What if I need more than the plan covers?
Extra work is charged at the day rate, agreed before it starts. Nothing appears on an invoice you have not already said yes to.
Do you work with US clients?
Yes. Roughly half my work is US-based. Every price has a fixed US dollar figure in brackets, and you are invoiced in pounds or dollars, whichever is easier for you.
What about a full site rebuild?
Rebuilds are quoted per project rather than by plan, because they vary enormously. A rebuild usually runs alongside a retainer rather than replacing it.
How long before anything happens?
Audit fixes can move rankings within weeks. Content compounds more slowly — expect the curve to bend somewhere between month three and month six, which is what the results on this site show.
Who actually does the work?
Me. Nothing is subcontracted, and nothing is handed to a junior. That is the main reason the plans are scoped the way they are.
Not sure which one you need?
Send me your site and I’ll tell you which plan actually fits — including if that answer is “none of them, here are two things to fix yourself”.