Website management: full-service SEO that grows your site

Most businesses already have a website. It’s dated, it doesn’t show up on Google, or the blog is full of AI posts nobody reads. Hand it over: I fix it in month one, then build and improve pages every month, so it brings in more traffic and more enquiries. No setup fee, no minimum term.

For
Businesses with a website that isn’t bringing in work
Works on
WordPress, Shopify and custom builds, as they are
Price
From £499 ($649) a monthMaintenance only: £99 ($129) a month
You keep
Every page, fix, plan and spreadsheetEven if you stop
  • 3.6×monthly clicks for a London practice after the monthly work began
  • +112%monthly impressions for a Florida clinic
  • 0minimum term: stop with 30 days’ notice

01 The problem

What goes wrong with most business websites

People do touch the website. It just never gets the steady work that makes it rank.

It’s dated

It was fine five years ago. Now it’s slow on a phone, the services have changed, and nobody is sure who can edit it.

It doesn’t meet SEO standards

Missing titles, thin service pages, no pages for the places you work in. Google has nothing to match to a search.

The blog is AI filler

Dozens of generic posts published in a batch, none of them answering a question a customer asked.

02 Who it’s for

When website management is the right fit

Businesses with more than one thing to rank for

A single fix wins one page. Website management is for when there are twenty pages worth building and a sensible order to build them in.

Starter plan

Businesses in a market that moves

Ecommerce, anything seasonal, anything with competitors who publish regularly. Standing still is losing ground.

The usual

Sites that need rebuilding, eventually

The site is holding the work back, but nobody wants a big rebuild bill. Weak sections get rebuilt one at a time, inside the monthly fee.

New build

Probably not the right fit if

  • you have one specific problem, like a traffic drop or a migration gone wrong: that’s the full audit, from £399 ($529)
  • the business offer isn’t settled yet: SEO on an unclear offer just makes the wrong thing findable
  • you need results this month: content compounds over three to six months, so paid search is the honest answer for shorter timelines

03 The monthly plan

Three monthly plans

One monthly fee for the website and the SEO. No setup fee and no minimum term. The plan covers the audit, the fixes and the pages, in the order your roadmap sets.

Starter

£499($649) a month

Up to 4 posts a month, or the equivalent

The basics put right, then steady upkeep.

Hand it over

Most common

The usual

£799($1,049) a month

Up to 6 posts a month, or the equivalent

The same work at a faster pace.

Hand it over

The lot

£1,199($1,549) a month

12+ posts a month, or the equivalent

The same work, as fast as it goes.

Hand it over

What a month is made of

  • A new pageResearched, written and built, up to about 800 words.
  • A page rewrittenAn existing page brought up to standard.
  • A blog postPlanned from keyword research, up to about 800 words.
  • A round of fixesTechnical and on-page fixes from the audit or the monthly check.

An example month

Starterup to 4

1 new page, 2 blog posts, 1 round of fixes

The usualup to 6

1 new page, 1 rewrite, 3 blog posts, 1 round of fixes

The lot12+

2 new pages, 2 rewrites, 6 blog posts, 2 rounds of fixes

Examples only, with one square for each post-sized piece of work. Your roadmap sets the mix each month, and you see it before the month starts.

Not counted: small fixes I spot along the way. If something takes a few minutes, it just gets done.

04 Other options

Just want it kept running?

Not every site needs growing. Website care is the technical maintenance on its own: updates, backups, uptime and security monitoring, for £99 ($129) a month. Anything bigger is quoted before it starts.

Website care

Best for Sites that already do their job and just need looking after

Maintenance only. The site kept updated, backed up and watched, with no new pages or SEO work.

  • WordPress, theme and plugin updates, or the platform equivalent
  • Regular backups
  • Uptime monitoring
  • Security monitoring
  • Hosting included when I built and host the site
£99 ($129) a monthNo setup fee, no minimum term. Hack clean-up is charged at the day rate.
Keep it running

Custom package

Best for A job that doesn’t fit the boxes

Tell me what you need and the budget you have. I’ll say what that buys and put it in writing before you commit.

  • Scoped to your site, not a template
  • One-off, a fixed run of months, or a mix
  • A written quote, usually within a working day
QuotedNothing is charged until you’ve agreed the scope
Ask for a quote

05 What’s included

What website management covers

Implementation, not advice. The pages get built and the fixes get made on your site, and the technical maintenance is part of it.

  • Technical maintenance, every month: updates, backups, uptime and security monitoring
  • Hosting included when I build and host the site
  • The full SEO audit, included at the start, then technical health checked every month
  • Keyword research and a content map for the areas being worked on
  • New pages researched, written and published every month, the number agreed up front
  • Existing pages rewritten and re-optimised where that beats writing new ones
  • Internal links built properly, so pages support each other
  • Work done directly in WordPress, Elementor, Shopify or a custom build
  • Monthly reporting against the plan, with the spreadsheets shared

06 How it works

What actually happens, every month

The point of paying monthly is that things get built monthly.

  1. 01

    Audit and plan

    The full audit and a look at your Search Console data, then a plan agreed in writing: what gets built and fixed first.

    You get The audit and a written plan

  2. 02

    Research that keeps moving

    Rankings shift and competitors publish. Each month starts with what changed, and the plan moves with it.

    You get An updated priority list

  3. 03

    Pages built and published

    Written, built and live on WordPress, Shopify or a custom build. Not drafts left for you to implement.

    You get New and improved pages

  4. 04

    Technical upkeep and internal links

    Drift caught early, new pages linked into the ones that rank, and competing pages merged.

    You get Fixes made, not listed

  5. 05

    A report you can check

    Clicks, enquiries and positions from Search Console, what I did and what moved, including what didn’t.

    You get A monthly report with the data

What monthly work adds up to

A London practice went from about 200 clicks a month to over 700 once the monthly work started

205Sep2025OctNovDecJan2026FebMarAprMayJun701Jul

BeforeDuring / after

Monthly clicks from Google, September 2025 to July 2026. The engagement began in February 2026. Source: Google Search Console. Read the case study.

07 For agencies

Senior SEO capacity for agencies, without the hire

Agencies bring me in for overflow and for work their team doesn’t cover: technical fixes in the code, content plans, audits and migrations. White-label, to your process.

Ask about agency work
  • White-label: your branding, and I don’t contact your clients unless you want me on a call
  • Day rates, five-day blocks, or a monthly plan per client
  • Technical implementation on WordPress, Shopify and custom builds
  • Keyword research, content plans and writing
  • Invoiced to you, monthly or per block

08 Pricing

From £499 ($649) a month

Common ways clients start, with what each costs. Everything is scoped in writing before you commit.

StarterThe basics put right, then steady upkeep. Up to 4 posts a month, or the equivalent, as your roadmap sets out.£499 ($649)a month
The usualThe same work at a faster pace. Up to 6 posts a month, or the equivalent, as your roadmap sets out.£799 ($1,049)a month
The lotThe same work, as fast as it goes. 12+ posts a month, or the equivalent, as your roadmap sets out.£1,199 ($1,549)a month
Website careMaintenance only: updates, backups, uptime and security monitoring. No new pages or SEO work.£99 ($129)a month
Full auditNot ready for monthly? The audit on its own, as a report or with the fixes done.£399 ($529)or £699 ($929) with fixes
Day ratesAd-hoc work, a backlog of upkeep, hack clean-up, agency overflow, training or a second opinion. A week can be booked as a block.£550 ($729)half day £325 ($429), five days £2,450 ($3,295)

No setup fee and no minimum term. Online shops and large or custom builds are quoted. Full pricing and terms.

Need something different? Custom quotes are available. I like to tailor the work to your needs and budget, so send me a message with what you have in mind.

09 Proof

What the monthly work has produced

★★★★★

“Another excellent experience working with Mike. Communication is always clear and easy, the work is professional and delivered on time, and he consistently pays close attention to the details and requirements of each project. The quality is reliable every time, and he’s very easy to work with.”
Ongoing client, SEO writing · Germany

★★★★★

“Mike has been great to work with. He’s been helping improve the SEO and overall structure of my website and has been very thorough with the work. He explains everything clearly and sends detailed updates so I always know what’s being done and what the next steps are. I appreciate that he focuses on building a solid long-term strategy rather than quick fixes.”
SEO project · United States

★★★★★

“I was looking for someone to go through my website and determine why my pages weren’t ranking with Google. Mike did exactly that and was able to pinpoint the issues and come up with a solution. He even fixed the ones he could before we moved onto the next project.”
Small business, technical SEO · United States

From 711 client reviews, averaging 4.9 out of 5. Names removed. More reviews and results.

— The maths

What it could be worth

Rough it out with your own numbers. The two growth scenarios aren’t invented — each one is what a real client engagement actually produced.

Steady+26%
a modest, realistic improvement
Monthly clicks
Extra enquiries / month
Extra revenue / month
Strong3.6×
the strongest six months on record
Monthly clicks
Extra enquiries / month
Extra revenue / month

Illustrative. Outcomes depend on your market, your site and the work — your numbers come from an audit, not a slider.

10 Questions

What people ask before handing it over

What is website management?

I take on the website you already have: logins handed over, a full audit, the fixes made, then pages built and improved every month. The technical maintenance is included: updates, backups, uptime and security monitoring. You keep your domain, hosting and content.

Is website maintenance included?

Yes, on every management plan: updates, backups, uptime and security monitoring. If you only want the maintenance, without the new pages and SEO, that’s website care at £99 ($129) a month.

Is hosting included?

If I built the site and host it, yes. If you hand over a site you already have, you keep your own hosting and domain, and I work on it where it is.

Do I have to change platform?

No. I work on WordPress, Shopify and custom builds as they are. I only suggest a rebuild when the site is holding the work back, and for a small business site that happens inside the monthly plan.

Is it worth paying for SEO services?

When the searches your customers make are worth more than the fee. The monthly plan is built to show that month by month: work done, pages live, and the change in clicks from Search Console. If it stops being worth it, the numbers say so first.

Is SEO still worth it with AI search?

Yes. Google says there are no extra requirements to appear in AI Overviews or AI Mode beyond normal SEO, and they cite pages that already rank. The searches that lead to a purchase still end on a website.

What are the main types of SEO service?

Technical SEO (can Google crawl and index the site), on-page and content (does each page answer a search well), and off-page (is the site trusted and linked to). A full-service monthly plan covers the first two in depth and builds the kind of pages other sites link to.

What is an SEO retainer?

A monthly agreement covering ongoing search work rather than a one-off project: research, content, technical fixes and reporting, delivered against a plan. The difference that matters is that a retainer buys implementation, not advice.

What is ongoing SEO?

The work that only pays off by being repeated: publishing against a keyword plan, updating pages as they age, catching technical drift, and linking new pages to what you already have. One-off SEO fixes what’s broken. Ongoing SEO compounds: each new page makes the ones around it stronger.

What does an SEO consultant actually do?

In my case: keyword research from your own search data, writing and building the pages that come out of it, fixing the technical problems stopping those pages ranking, and reporting what happened. Some consultants advise and hand over; I implement, which is why there’s no separate development bill.

How much does SEO cost per month?

Here it’s £499 ($649), £799 ($1,049) or £1,199 ($1,549) a month, depending on how much work you want done each month. There’s no setup fee.

How do I hire an SEO consultant?

Ask for three things before money is discussed: a specific opinion about your site rather than a generic pitch, an example of a number they reported that went the wrong way, and what happens to the work if you leave.

Do I have to sign a long contract?

No. Plans run month to month with no minimum term, and you can stop with thirty days’ notice (full terms). I’d rather earn the next month than rely on a twelve-month agreement.

What happens to the work if I stop?

You keep all of it. The pages are on your site, the fixes stay fixed, and I hand over the keyword plan and the tracking. Rankings won’t vanish when you stop paying; they’ll stop growing, which is a different thing.

Do you work with agencies?

Yes. Agencies use me on day rates or per-client monthly plans for technical work, content plans, audits and migrations, white-label if needed.

Why hire a freelance SEO consultant instead of an agency?

You get the person doing the work, at a lower rate, because there’s no account management layer to fund. The trade-off is real: an agency has cover when someone is ill and can run paid, social and SEO at once. If you want depth on search from someone who’ll still be doing it in six months, hire a freelancer.

Do you work with businesses outside English-speaking countries?

Yes, often. Many clients are based elsewhere in Europe or further afield and sell to English-speaking customers. I handle the English-facing side of the site (the research, the content and the technical set-up for those markets) alongside your own team. Prices have a pound and a fixed dollar figure, and I can invoice in either.

— Next step

Go on. Hand it over.

Send me a message about your site and what you want from search. You’ll get a short list of what I’d fix first, and whether monthly management or a one-off fix makes more sense.

Send me the link Usually a reply within a working day.
  • 01What I’d focus on first
  • 02Which plan fits, if any
  • 03What the first month would produce