Meta description generator

Tell it what the page is about and why someone should choose it. You get several meta descriptions to pick from, each with a length check.

  • Free
  • No sign-up
  • Nothing stored

Free tool · Meta description generator

Write a meta description

Fill in what the page offers and get several descriptions to choose from, each checked for length. They’re built from your own words, so the more specific you are, the better they read.

Runs in your browser. Nothing you type is stored or sent anywhere.

What makes a good description

01

It’s your advert in Google

The description doesn’t affect where you rank. It’s often the text people read before deciding which result to click, so write it for them.

02

Specific beats clever

Say what the page offers and one reason to choose it. Google’s own advice is to describe the specific page, not to repeat one description across the site.

03

Length is a guide

Google cuts descriptions to fit the screen, usually somewhere around 155 characters on desktop and less on mobile. Put the important part first.

Sources: Google: Snippets and meta descriptions · Google: Meta tags Google supports

02 Questions

What people ask

Is this an AI generator?

No. It arranges your own words into proven description patterns and checks the length. Nothing is sent anywhere, and nothing is invented about your business.

Will Google use my description?

Often, but not always. Google may build its own snippet from the page when it thinks that matches the search better. A specific, accurate description is used more often.

Should every page have a different one?

Yes. Use the meta description checker to find pages where it’s missing or duplicated.

Where do I put it?

In the page’s SEO settings in your website builder, or in the head of the HTML. The meta tag generator writes the code.

— Next step

Start with a free SEO audit

Send me your site and you’ll get a short, honest read on what’s wrong. If you want the detail after that, the full audit is a paid piece of work, or part of a monthly plan.

Get the free audit Usually a reply within a working day.
  • 01The main things holding your site back, in plain English
  • 02Which of them are worth fixing first
  • 03Whether a full audit or a monthly plan makes sense, or neither